Pans&company
51% of Spaniards say they are not fully satisfied with their sex life. In other words, there are millions and millions of people in Spain who get wet less than they would like to (and that's a lot, a lot of people!).
We wanted to find a solution, and to achieve it we created AFRODISÍACOS BOCADILLOS: snacks with carefully selected ingredients designed to boost the libido (and everything else) of all Spaniards.
TOMA PANS Y MOJA
The creation process was incredibly comprehensive!
We developed the product, created the naming, conducted ingredient research, designed the digital campaign featuring a song and music video as the centerpiece, and crafted the graphic communication for both street advertising and social media.
MUSIC VIDEO
